Packaging is not limited to a specific industry; every brand is trying to compete with its competitors, and for that purpose, they are applying those strategies that help to catch their sales targets. But nowadays, the majority of brands are using the power of the internet to reach more customers who are living far from their boundaries. Selling your product using the resources of the internet is called an e-commerce business.
Cardboard boxes are the tools of any e-commerce business. E-commerce needs packaging that provides an extra layer of protection for their products. Cardboards are boxes that not only give protection to the products but also enhance the presentation of the products. In this article, we will explore the fact that cardboard boxes are the most effective packaging for the e-commerce industry.
Ideal for Storage
Cardboard boxes are a lifesaver for those brands that have limited storage. E-commerce businesses have a very large range of products, and they need huge space to store their products. Every product has a lot of articles, and each article has further variation, so in this scenario, they do not have extra storage to store the packaging material of their products. With the use of mailer boxes made of cardboard material, they save tons of space, which enables them to store their essential products. The reason why they take up less space for storage is because they fold into a flat shape, and by placing them over each other, you will have so much space for other items.
Light in Weight
E-commerce companies are not shopping for their products on their own; in fact, they are using the services of some well-known shipping companies that deliver their products in a very short time to their destinations. These shipping companies charge them depending on the weight of their product, so packaging with a high weight will become the reason for high freight charges for them. Custom cardboard boxes come as only one option, which provides less weight without compromising on protection.
Sustainable Boxes
Which thing makes these boxes so strong? To enhance the protection of these boxes, packaging brands implement some unique techniques. With the use of different types of flute paper, companies can improve the strength of their packaging depending on their needs. For the packaging of light-weight products, they use an E-flute. The reason we call this E-flute is because it has a shape that resembles the alphabetic character E. And for the packaging of heavy-weight products, they use B-flute. B-flute boxes are much thicker than E-flute and provide maximum protection as compared to E-flute.
Custom Made Boxes
Without any branding, no brand can get good sales from the market. Branding creates your own identity among other competitors. With the use of proper branding, you will give ease to your customers so that they will easily recognize your product, and that thing directly impacts your sales. Packaging brands provide you with the opportunity to build and design your custom printed tuck top boxes according to your preferences. It’s up to you whether you want to make your box a decent-looking box or a fancy-looking box.
To give them a decent look, we suggest you use decent, dull colors with some minimal text, and to enhance the visibility of that text, you can use spot-UV. Spot-UV gives an embossed glossy look to your text, whereas for a more fancy look, you can go with bright colors with foiling. Printing your text with the help of foil stamping makes your box a box that catches everyone’s attention.
Affordable Price
Brands prefer packaging solutions that do not steal their banks. So cardboard mailer boxes are one of the suitable options for them. They are made of materials that are less expensive but provide the protection that their products need. To make these boxes the best option for cost-effective options, they use flutes that are easily available at a cheap price. Using only this paper will not protect the product, so packaging brands apply cardboard and Kraft cards to the top and bottom of this paper, which gives them extra strength to store any product.
Conclusion
The e-commerce industry is the leading industry among other big industries. This is the era of the internet, and those industries will grow, which will ensure their appearance on the Internet. Your presence on the internet increases your authenticity, and people trust you to use and buy products from your stores. Now, big brands are also aware that they can only chase their sales targets if they showcase their product on the internet.
The internet enables brands to showcase their complete catalog in their online stores, and people can easily find their desired products by doing some clicks on their devices. Cardboard mailer boxes are the ideal option for e-commerce businesses because they help them take their business to new heights. These boxes have the qualities that every online business needs. I hope, after reading this article, you came across the fact that cardboard is the best choice for every e-commerce industry.
